Users could only share square photographs from their mobile devices when Instagram first started in 2010. Since then, the software has developed and now offers features like the ability to publish multiple images at once, private messaging, and a wide range of editing capabilities that can transform a smartphone photo into one that seems professionally taken. Instagram introduced the option to submit content to the app from a PC or Mac in 2021.
Casual Instagram users might not feel motivated to post from a PC or Mac. However, this new option may make managing Instagram easier and more efficient for businesses.
We’ll outline the advantages of uploading to Instagram from a desktop or laptop in this article, as well as how to accomplish it.
Why Might a Company Use a Computer to Post to Instagram?
For the following reasons, professionals with business accounts may prefer the option of posting to Instagram on a desktop:
Facilitate the Publication Process
If you’ve ever tried to use an image that’s on your workplace server to generate an Instagram post, you know the procedure isn’t ideal. The photograph may have needed to be emailed to you, downloaded to your phone, and then uploaded to Instagram. It’s easier to complete this task if you can publish to Instagram from your PC.
Produce Top-Notch Content
It can be difficult to proofread your text and hashtags when you’re staring at a 6-inch smartphone screen. You can write your material in Google Docs or Microsoft Word, proofread it for grammar and spelling, and then copy and paste it into your Instagram post from your desktop.
Photographers and designers who want to see how a picture will display can also benefit from a larger screen. They can more readily identify any aspect ratio or resolution issues on a PC.
Balance Your Career and Personal Lives.
Many marketers use their personal phones to handle Instagram accounts. You risk publishing to the wrong profile if you fail to switch between accounts. This error is avoided by posting to Instagram from a work laptop or desktop.
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How to Use a PC to Publish to Instagram
You can browse your feed, upload photos, and videos to your profile, read your alerts, and respond to direct messages using Instagram’s desktop browser application (DM).
We’ll demonstrate three methods for posting to Instagram from a PC or a Mac in this guide:
- How to use Sprout Social to post to Instagram from a desktop
- How to use your browser to publish to Instagram from a computer
- How to use Creator Studio to post to Instagram from a desktop
- How to Use Sprout Social to Post to Instagram from A PC
You can publish images, videos, carousels, and stories to your Instagram business profile with Sprout Social. Additionally, you may collaborate with your team while viewing detailed stats and cross-posting to various platforms.
Open Compose in the Sprout desktop app and choose the image(s) you like to add before posting to Instagram. Prior to posting, you can alter your image using Sprout’s photo editor.
You can schedule your first comment, along with hashtags and up to 20 user tags, when you’ve finished preparing your image and choose the account you wish to post to. Additionally, you may use internal tags to further categorize your postings by campaign or topic.
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- How to Use Your Browser to Post to Instagram from A Computer
Using a Mac or a PC, you can post to Instagram from your web browser. You can upload and post a photo or video on Instagram’s website just like you can on its mobile app. Use Google Chrome, Safari, or any other web browser to publish to Instagram from a PC or Mac by following these steps:
Log into Instagram using your browser, then click the Plus symbol to add a picture. You have the option of uploading an image from your computer or dragging and dropping an image.
Apply filters or make modifications, and if necessary, change the image’s size. then press Next. You may now define your location, tag individuals, and add a caption. Additionally, you can add alt text by selecting Accessibility.
When you are prepared to post, click Share.
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- Using Creator Studio on A Desktop to Post to Instagram
You may use Creator Studio to post, manage, monetize, and measure content across all of your Facebook Pages and Instagram profiles if you have an Instagram Business or Creator account.
Here’s how to utilize Creator Studio for Instagram on your desktop to post and schedule images, videos, and carousel posts:
Utilize your Facebook or Instagram credentials to access your Creator Studio dashboard, then select Connect Your Account.
Select Instagram Feed, click Create Post, then select the account for your post. Form your caption here. Up to 30 hashtags and 30 users may be mentioned in your post.
Next, include an image by either uploading a file from your computer or selecting one from your Facebook profile. To upload your work right away or to schedule it for later, click Publish.
